You can track the source of each transaction using Weezevent. The aim is for you to understand where your sales come from.
As you know, our forms can help you collect data about your attendees, in particular using questions such as ‘How did you hear about this tour?’
1. Set-up
To be able to track your various sales channels, you will need to add an identifier at the end of your widget or minisite URL. The identifier must be unique to each channel and be formatted as follows - o=nameofchannel (lower case “o”).
The value you are entering is a free series of characters and will be referenced in your data.
For instance, you may choose the following channels:
- From your website: site
- From a partner’s website: partner
- From your Facebook fan page: facebook
2. Sales tracking
2.1 Tracking sales from the widget
Your widget’s URL, which we will edit, is the part located between the quotation marks (") after the keyword data-src.
For instance, if your integration code is:
<a title="Logiciel billetterie en ligne" href="https://www.weezevent.com/?c=sys_widget" class="weezevent-widget-integration" target="_blank" data-src="https://www.weezevent.com/widget_billeterie.php?id_evenement=125343&lg_billetterie=38&code=62084&resize=1&width_auto=1&color_primary=00AEEF" data-width="650" data-height="600" data-id="125343" data-resize="1" data-width_auto="1" data-noscroll="0" data-nopb="0">Billetterie Weezevent</a><script type="text/javascript" src="https://www.weezevent.com/js/widget/min/widget.min.js"></script>
Then you will add the below to your site:
<a title="Logiciel billetterie en ligne" href="https://www.weezevent.com/?c=sys_widget" class="weezevent-widget-integration" target="_blank" data-src="https://www.weezevent.com/widget_billeterie.php?id_evenement=125343&lg_billetterie=38&code=62084&resize=1&width_auto=1&color_primary=00AEEF&o=site" data-width="650" data-height="600" data-id="125343" data-resize="1" data-width_auto="1" data-noscroll="0" data-nopb="0">Billetterie Weezevent</a><script type="text/javascript" src="https://www.weezevent.com/js/widget/min/widget.min.js"></script>
On Facebook :
<a title="Logiciel billetterie en ligne" href="https://www.weezevent.com/?c=sys_widget" class="weezevent-widget-integration" target="_blank" data-src="https://www.weezevent.com/widget_billeterie.php?id_evenement=125343&lg_billetterie=38&code=62084&resize=1&width_auto=1&color_primary=00AEEF&o=facebook" data-width="650" data-height="600" data-id="125343" data-resize="1" data-width_auto="1" data-noscroll="0" data-nopb="0">Billetterie Weezevent</a><script type="text/javascript" src="https://www.weezevent.com/js/widget/min/widget.min.js"></script>
On your partner’s website:
<a title="Logiciel billetterie en ligne" href="https://www.weezevent.com/?c=sys_widget" class="weezevent-widget-integration" target="_blank" data-src="https://www.weezevent.com/widget_billeterie.php?id_evenement=125343&lg_billetterie=38&code=62084&resize=1&width_auto=1&color_primary=00AEEF&o=partenaire" data-width="650" data-height="600" data-id="125343" data-resize="1" data-width_auto="1" data-noscroll="0" data-nopb="0">Billetterie Weezevent</a><script type="text/javascript" src="https://www.weezevent.com/js/widget/min/widget.min.js"></script>
2.2 Tracking sales from the minisite
If your minisite address is: https://www.weezevent.com/test-event
Then you can redirect from your site using: https://www.weezevent.com/test-event?o=site
From Facebook: https://www.weezevent.com/test-event?o=facebook
From your partner’s website: https://www.weezevent.com/test-event?o=partner
3. Analysis of results
If you link this data correctly, you should find a new column with the title “Marketing source” in the CSV export of your event attendees list.
To export the list of attendees, please click on Attendees > Manage attendees > Download (csv format).