Setting up your tracking by integrating Facebook Pixel
Adding Facebook Pixel to your Weezevent minisite or ticketing widget allows you to track your Facebook ads ROI. In practice, it helps you understand how many customers have purchased your Weezevent tickets after clicking on one of your ads.
This article gives you more information about it.
1. Retrieve the tracking ID from Facebook Ad Manager:
Choose "Use an Integration or Tag Manager"
Choose Google Tag Manager
Copy your Pixel ID
2. Insert your Facebook Pixel ID in Weezevent
- Log into your Weezevent account
- Click on your event and go to Communicate > Referencing and exposure